EGYPT’S ADVERTISING INDUSTRY FACES IMPACT OF THE COVID 19

Egypt’s advertising industry has been largely affected due to the impact of the covid-19 global pandemic, resulting to the loss of significant revue for the sector.

Last year, the industry recorded over three hundred million dollars but this year the industry has seen significant decline in business thanks to the global crisis.

With affected businesses struggling to survive, the federation industry is engaging the government to waive licensing fees in a bit help the industry recover.

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